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How to Improve SEO by Schema Markup

Schema Markup is a code that helps to expose website URL in search engine with more informative and also Search engines give more priority to schema website. Rich Snippets helps to explit the website data in search results when a user search for related queries.

Most common and Important Schema:

There is data markup for,

  1.     Articles
  2.     Local businesses
  3.     Restaurants
  4.     TV episodes and ratings
  5.     Book Reviews
  6.     Movies
  7.     Software Applications
  8.     Events
  9.     Products

List of Schema for website:


Your Type of Business Your Schema.org Type


Accountant schema.org/AccountingService
Acupuncture Clinic schema.org/MedicalClinic
Acura Dealer schema.org/AutoDealer
Air Conditioning Contractor schema.org/HVACBusiness
Air Conditioning Repair Service schema.org/HVACBusiness
Air Duct Cleaning Service schema.org/HomeAndConstructionBusiness
Allergist schema.org/Physician
Alternative Medicine Practitioner schema.org/ProfessionalService
Animal Hospital schema.org/VeterinaryCare
Antique Store schema.org/Store
Appliance Parts Supplier schema.org/Store
Appliance Store schema.org/Store
Assisted Living Facility schema.org/Residence
Audiologist schema.org/Physician
Auto Body Shop schema.org/AutoBodyShop
Auto Glass Shop schema.org/AutoRepair
Auto Insurance Agency schema.org/InsuranceAgency
Auto Parts Store schema.org/AutoPartsStore
Auto Repair Shop schema.org/AutoRepair
Baby Store schema.org/Store
Bakery schema.org/Bakery
Bankruptcy Attorney schema.org/Attorney
Bar schema.org/BarOrPub
Barber Shop schema.org/HealthAndBeautyBusiness
Bathroom Remodeler schema.org/HomeAndConstructionBusiness
Beauty Salon schema.org/BeautySalon
Bed & Breakfast schema.org/BedAndBreakfast
Bedding Store schema.org/Store
Bicycle Store schema.org/BikeStore
BMW Dealer schema.org/AutoDealer
Boat Repair Shop schema.org/ProfessionalService
Body Piercing Shop schema.org/TattooParlor
Book Store schema.org/BookStore
Bookkeeping Service schema.org/AccountingService
Boutique schema.org/ClothingStore
Cabinet Maker schema.org/HomeAndConstructionBusiness
Cabinet Store schema.org/Store
Canoe & Kayak Store schema.org/SportingGoodsStore
Car Dealer schema.org/AutoDealer
Car Detailing Service schema.org/AutoWash
Car Rental Agency schema.org/AutoRental
Cardiologist schema.org/Physician
Carpet Cleaning Service schema.org/HomeAndConstructionBusiness
Carpet Installer schema.org/HomeAndConstructionBusiness
Carpet Store schema.org/Store
Catering See alternate instructions
Cell Phone Store schema.org/MobilePhoneStore
Certified Public Accountant schema.org/AccountingService
Chevrolet Dealer schema.org/AutoDealer
Child Care Agency schema.org/ChildCare
Child Psychologist schema.org/MedicalClinic
Children's Clothing Store schema.org/ClothingStore
Children's Furniture Store schema.org/FurnitureStore
Chinese Restaurant schema.org/Restaurant
Chiropractor schema.org/MedicalClinic
Cigar Shop schema.org/Store
Cleaning Service See alternate instructions
Clothing Store schema.org/ClothingStore
Coffee Shop schema.org/CafeOrCoffeeShop
Coin Dealer schema.org/HobbyShop or schema.org/Store
Commercial Real Estate Agency schema.org/RealEstateAgent
Computer Repair Service schema.org/ProfessionalService
Computer Store schema.org/ComputerStore
Concrete Contractor schema.org/HomeAndConstructionBusiness
Condominium Complex schema.org/Residence
Consignment Shop schema.org/Store
Construction Company schema.org/GeneralContractor
Contractor schema.org/GeneralContractor
Cosmetic Dentist schema.org/Dentist
Countertop Store schema.org/Store
Country Club schema.org/SportsClub
Crane Rental Agency schema.org/HomeAndConstructionBusiness
Crane Service schema.org/HomeAndConstructionBusiness
Criminal Justice Attorney schema.org/Attorney
Custom Home Builder schema.org/GeneralContractor
Dance School schema.org/School
Day Care Center schema.org/ChildCare
Day Spa schema.org/DaySpa
Deck Builder schema.org/HomeAndConstructionBusiness
Deli schema.org/FoodEstablishment
Dental Implants Periodontist schema.org/Dentist
Dentist schema.org/Dentist
Dermatologist schema.org/Physician
Divorce Attorney schema.org/Attorney
DJ schema.org/EntertainmentBusiness
Dodge Dealer schema.org/AutoDealer
Dog Day Care Center See alternate instructions
Dog Sitter See alternate instructions
Dog Trainer schema.org/ProfessionalService
Dog Walker See alternate instructions
Dry Cleaner schema.org/DryCleaningOrLaundry
Dry Wall Contractor schema.org/HomeAndConstructionBusiness
Dry Wall Supply Store schema.org/Store
Dump Truck Service schema.org/HomeAndConstructionBusiness
Ear Piercing Service schema.org/HealthAndBeautyBusiness
Elder Law Attorney schema.org/Attorney
Electrician schema.org/Electrician
Electronics Repair Shop schema.org/ProfessionalService
Electronics Store schema.org/ElectronicsStore
Emergency Care Physician schema.org/Physician
Emergency Dental Service schema.org/Physician
Emergency Veterinarian Service schema.org/VeterinaryCare
Employment Attorney schema.org/Attorney
Endodontist schema.org/Dentist
Entertainer schema.org/EntertainmentBusiness
Entertainment Agency schema.org/EntertainmentBusiness
Equipment Rental Agency schema.org/HomeAndConstructionBusiness
Estate Planning Attorney schema.org/Attorney
Event Planner schema.org/ProfessionalService
Event Ticket Seller See alternate instructions
Eye Care Center schema.org/MedicalClinic
Family Counselor schema.org/ProfessionalService
Family Law Attorney schema.org/Attorney
Family Practice Physician schema.org/Physician
Fence Contractor schema.org/HomeAndConstructionBusiness
Fertility Clinic schema.org/MedicalClinic
Financial Consultant schema.org/FinancialService
Fire Alarm Supplier schema.org/ProfessionalService
Fire Damage Restoration Service schema.org/HomeAndConstructionBusiness
Fishing Charter See alternate instructions
Flooring Contractor schema.org/HomeAndConstructionBusiness
Flooring Store schema.org/Store
Florist schema.org/Florist
Ford Dealer schema.org/AutoDealer
Function Room Facility schema.org/EventVenue
Funeral Home See alternate instructions
Furniture Rental Service schema.org/FurnitureStore
Furniture Store schema.org/FurnitureStore
Garage Builder schema.org/HomeAndConstructionBusiness
Garage Door Supplier schema.org/HomeAndConstructionBusiness
General Contractor schema.org/GeneralContractor
General Practice Attorney schema.org/Attorney
Glass Repair Service See alternate instructions
GMC Dealer schema.org/AutoDealer
Golf Course schema.org/GolfCourse
Golf Resort schema.org/GolfCourse
Golf Shop schema.org/Store
Graphic Designer schema.org/ProfessionalService
Gutter Cleaning Service schema.org/HomeAndConstructionBusiness
Gym schema.org/ExerciseGym
Hair Removal Service schema.org/HealthAndBeautyBusiness
Hair Salon schema.org/HairSalon
Hardware Store schema.org/HardwareStore
Health Insurance Agency schema.org/InsuranceAgency
Heating Contractor schema.org/HomeAndConstructionBusiness
Hobby Shop schema.org/HobbyShop
Holistic Medicine Practitioner schema.org/MedicalClinic
Home Builder schema.org/GeneralContractor
Home Health Care Service schema.org/ProfessionalService
Home Improvement Store schema.org/HomeGoodsStore
Home Inspector schema.org/ProfessionalService
Home Insurance Agency schema.org/InsuranceAgency
Home Theater Store schema.org/ElectronicsStore
Honda Dealer schema.org/AutoDealer
Hospital schema.org/Hospital
Hotel schema.org/Hotel
HVAC Contractor schema.org/HVACBusiness
Hypnotherapy Service schema.org/ProfessionalService
Hyundai Dealer schema.org/AutoDealer
Immigration Attorney schema.org/Attorney
Infiniti Dealer schema.org/AutoDealer
Inn schema.org/LodgingBusiness
Insurance Agency schema.org/InsuranceAgency
Insurance Attorney schema.org/Attorney
Interior Designer schema.org/ProfessionalService
Isuzu Dealer schema.org/AutoDealer
Italian Restaurant schema.org/Restaurant
Jaguar Dealer schema.org/AutoDealer
Japanese Restaurant schema.org/Restaurant
Jeep Dealer schema.org/AutoDealer
Jeweler schema.org/JewelryStore
Jewelry Repair Service schema.org/ProfessionalService
Jewelry Store schema.org/JewelryStore
Karate School schema.org/School
Kennel See alternate instructions
Kia Dealer schema.org/AutoDealer
Kitchen Remodeler schema.org/HomeAndConstructionBusiness
Landscape Architect schema.org/ProfessionalService
Landscape Designer schema.org/ProfessionalService
Landscape Lighting Designer schema.org/ProfessionalService
Landscaper schema.org/HomeAndConstructionBusiness
Landscaping Supply Store schema.org/GardenStore
Laser Hair Removal Service schema.org/HealthAndBeautyBusiness
LASIK Surgeon schema.org/Physician
Lawn Care Service schema.org/ProfessionalService
Lawyer schema.org/Attorney
Lexus Dealer schema.org/AutoDealer
Life Insurance Agency schema.org/InsuranceAgency
Lighting Store schema.org/Store
Limousine Service schema.org/ProfessionalService
Lincoln Mercury Dealer schema.org/AutoDealer
Liquor Store schema.org/LiquorStore
Loan Agency schema.org/FinancialService
Locksmith schema.org/Locksmith
Lounge schema.org/NightClub
Luxury Hotel schema.org/Hotel
Magician schema.org/EntertainmentBusiness
Marble Contractor schema.org/HomeAndConstructionBusiness
Marble Supplier schema.org/Store
Marketing Consultant schema.org/ProfessionalService
Marriage Counselor schema.org/ProfessionalService
Martial Arts School schema.org/School
Masonry Contractor schema.org/HomeAndConstructionBusiness
Massage Therapist schema.org/HealthAndBeautyBusiness
Maternity Store schema.org/ClothingStore
Mazda Dealer schema.org/AutoDealer
Medical Spa schema.org/MedicalClinic
Meeting Planning Service schema.org/ProfessionalService
Men's Clothing Store schema.org/MensClothingStore
Mental Health Clinic schema.org/MedicalClinic
Mental Health Service schema.org/ProfessionalService
Mercedes Benz Dealer schema.org/AutoDealer
Mexican Restaurant schema.org/Restaurant
Middle Eastern Restaurant schema.org/Restaurant
Miniature Golf Course schema.org/GolfCourse
Mitsubishi Dealer schema.org/AutoDealer
Mortgage Broker schema.org/FinancialService
Mortgage Lender schema.org/FinancialService
Motel schema.org/Motel
Motorcycle Dealer schema.org/MotorcycleDealer
Motorcycle Insurance Agency schema.org/InsuranceAgency
Motorcycle Parts Store schema.org/Store
Motorcycle Rental Agency See alternate instructions
Motorcycle Repair Shop schema.org/MotorcycleRepair
Motorcycle Shop schema.org/MotorcycleDealer
Motorsports Store schema.org/Store
Mountain Cabin schema.org/LodgingBusiness
Moving & Storage Service schema.org/MovingCompany
Moving Company schema.org/MovingCompany
Muffler Shop schema.org/AutoRepair
Music Instructor schema.org/ProfessionalService
Music School schema.org/School
Musical Instrument Repair Shop schema.org/ProfessionalService
Musical Instrument Store schema.org/MusicStore
Musician schema.org/EntertainmentBusiness
Nail Salon schema.org/NailSalon
Naturopathic Practitioner schema.org/Physician
Neurologist schema.org/Physician
Night Club schema.org/NightClub
Nissan Dealer schema.org/AutoDealer
Notary Public schema.org/Notary
Nursing Agency schema.org/ProfessionalService
Nursing Home schema.org/Residence
Nutritionist schema.org/ProfessionalService
Obstetrician-Gynecologist schema.org/Physician
Office Furniture Store schema.org/FurnitureStore
Office Space Rental Agency schema.org/ProfessionalService
Office Supply Store schema.org/OfficeEquipmentStore
Oldsmobile Dealer schema.org/AutoDealer
Optician schema.org/Optician
Optometrist schema.org/MedicalClinic
Oral Surgeon schema.org/Physician
Oriental Rug Store schema.org/Store
Orthodontist schema.org/Physician
Paint Store schema.org/Store
Paintball Center schema.org/EntertainmentBusiness
Painter schema.org/HousePainter
Party Equipment Rental Service See alternate instructions
Party Planner schema.org/EntertainmentBusiness
Party Store schema.org/Store
Passport Photo Processor schema.org/ProfessionalService
Paving Contractor schema.org/HomeAndConstructionBusiness
Paving Materials Supplier schema.org/HomeAndConstructionBusiness
Pediatric Dentist schema.org/Dentist
Pediatrician schema.org/Physician
Periodontist schema.org/Physician
Personal Injury Attorney schema.org/Attorney
Personal Trainer schema.org/HealthAndBeautyBusiness
Pest Control Service schema.org/ProfessionalService
Pet Groomer schema.org/ProfessionalService
Pet Sitter schema.org/ProfessionalService
Pet Store schema.org/PetStore
Pet Supply Store schema.org/PetStore
Pet Trainer schema.org/ProfessionalService
Photo Restoration Service schema.org/ProfessionalService
Photographer schema.org/ProfessionalService
Physical Therapy Clinic schema.org/MedicalClinic
Piano Instructor schema.org/ProfessionalService
Piano Repair Service schema.org/ProfessionalService
Piano Store schema.org/Store
Pilates Studio schema.org/HealthAndBeautyBusiness
Pizza Restaurant schema.org/Restaurant
Plant Nursery schema.org/GardenStore
Plastic Surgeon schema.org/Physician
Playground Equipment Supplier schema.org/Store
Plumber schema.org/Plumber
Plumbing Supply Store schema.org/Store
Plywood Supplier schema.org/Store
Podiatrist schema.org/Physician
Pool Cleaning Service schema.org/ProfessionalService
Pool Hall See alternate instructions
Porsche Dealer schema.org/AutoDealer
Pregnancy Care Center schema.org/MedicalClinic
Pressure Washing Service See alternate instructions
Printer Repair Service schema.org/ProfessionalService
Private Investigator schema.org/ProfessionalService
Psychiatrist schema.org/Physician
Psychologist schema.org/ProfessionalService
Psychotherapist schema.org/ProfessionalService
Pub schema.org/BarOrPub
Real Estate Agency schema.org/RealEstateAgent
Real Estate Attorney schema.org/Attorney
Real Estate Consultant schema.org/ProfessionalService
Reiki Therapist schema.org/ProfessionalService
Resort See alternate instructions
Restaurant schema.org/Restaurant
Rock Climbing Gym schema.org/ExerciseGym
Rock Landscaping Contractor schema.org/HomeAndConstructionBusiness
Roofing Contractor schema.org/RoofingContractor
Rug Store schema.org/HomeGoodsStore
RV Park schema.org/RVPark
Screen Repair Service schema.org/ProfessionalService
Self-Storage Facility schema.org/SelfStorage
Shoe Repair Shop schema.org/ProfessionalService
Shoe Store schema.org/ShoeStore
Siding Contractor schema.org/HomeAndConstructionBusiness
Sign Shop schema.org/HomeAndConstructionBusiness
Ski Resort schema.org/SkiResort
Ski Shop schema.org/Store
Skin Care Clinic schema.org/HealthAndBeautyBusiness
Snow Removal Service schema.org/HomeAndConstructionBusiness
Spa schema.org/DaySpa
Sports Bar schema.org/BarOrPub
Stereo Repair Service schema.org/ProfessionalService
Stereo Store schema.org/ElectronicsStore
Subaru Dealer schema.org/AutoDealer
Sunroom Contractor schema.org/HomeAndConstructionBusiness
Surgeon schema.org/Physician
Sushi Restaurant schema.org/Restaurant
Suzuki Dealer schema.org/AutoDealer
Swimming Pool Contractor schema.org/HomeAndConstructionBusiness
Swimming Pool Repair Service schema.org/HomeAndConstructionBusiness
Swimming Pool Supply Store schema.org/Store
Tailor schema.org/ProfessionalService
Tanning Salon schema.org/HealthAndBeautyBusiness
Tattoo Shop schema.org/TattooParlor
Tax Attorney schema.org/Attorney
Taxi Service schema.org/Taxi
Tennis Club schema.org/TennisComplex
Thai Restaurant schema.org/Restaurant
Thrift Store schema.org/WholesaleStore
Tile Contractor schema.org/HomeAndConstructionBusiness
Tile Store schema.org/Store
Tire Shop schema.org/TireShop
Tobacco Shop schema.org/Store
Tool Repair Shop schema.org/ProfessionalService
Tool Store schema.org/HardwareStore
Tour Agency schema.org/TravelAgency
Toy Store schema.org/ToyStore
Toyota Dealer schema.org/AutoDealer
Transmission Shop schema.org/AutoRepair
Travel Agency schema.org/TravelAgency
Tree Service schema.org/HomeAndConstructionBusiness
Tutoring Service schema.org/ProfessionalService
Tuxedo Shop schema.org/MensClothingStore
Upholstery Cleaning Service schema.org/ProfessionalService
Urgent Care Facility schema.org/EmergencyService
Urologist schema.org/Physician
Vacuum Cleaner Repair Shop schema.org/ProfessionalService
Vacuum Cleaner Store schema.org/Store
Van Rental Agency schema.org/AutoRental
Vegan Restaurant schema.org/Restaurant
Vegetarian Restaurant schema.org/Restaurant
Veterinarian schema.org/VeterinaryCare
Veterinary Care schema.org/VeterinaryCare
Video Equipment Repair Service schema.org/ProfessionalService
Vintage Clothing Store schema.org/ClothingStore
Vitamin & Supplements Store schema.org/Store
Volkswagen Dealer schema.org/AutoDealer
Volvo Dealer schema.org/AutoDealer
Waste Management Service schema.org/ProfessionalService
Watch Repair Service schema.org/ProfessionalService
Water Damage Restoration Service schema.org/HomeAndConstructionBusiness
Water Testing Service schema.org/ProfessionalService
Waxing Hair Removal Service schema.org/HealthAndBeautyBusiness
Wedding Bakery schema.org/Bakery
Wedding Photographer schema.org/ProfessionalService
Wedding Planner schema.org/ProfessionalService
Wedding Store schema.org/Store
Wedding Venue schema.org/EventVenue
Weight Loss Service schema.org/HealthAndBeautyBusiness
Window Cleaning Service schema.org/HomeAndConstructionBusiness
Window Installation Service schema.org/HomeAndConstructionBusiness
Window Supplier schema.org/Store
Window Tinting Service schema.org/ProfessionalService
Wine Bar schema.org/BarOrPub
Winery schema.org/Winery
Women's Clothing Store schema.org/ClothingStore
Women's Health Clinic schema.org/MedicalClinic
Wood Floor Installation Service schema.org/HomeAndConstructionBusiness
Wood Floor Refinishing Service schema.org/HomeAndConstructionBusiness
Woodworker schema.org/HomeAndConstructionBusiness
Woodworking Supply Store schema.org/Store


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