Skip to main content


Showing posts from 2016

Top 10 Techniques to Decrease Bounce Rate

What is Bounce Rate?
Bounce rate is an Internet marketing term used in web traffic analysis. It represents the percentage of visitors who enter the site and then leave ("bounce") rather than continuing on to view other pages within the same site. Source -
List of Top 10 Techniques to Decrease Bounce Rate: Optimize Website Speed.User Friendly Web Design or Site Architecture.Reduce 404 Issue.Mobile CompatibilityRight Keyword to Right Webpage.Reduce PopUp in Website.Use Low Size ImagesPost Niche content Optimize Nonperforming Pages.Increase User Engagement in website.

How many links a single page can have ?

What is a reasonable amount of links per page? This can be a hard question to answer because what is "reasonable" really depends on many factors.

It would be reasonable to have twenty or thirty links on a three page website about a hotdog stand, and it would be reasonable to have 500 links if you are a major news site like CNN.

For the vast majority of people reading this, I would say 100 links is the true upper limit of links you want to have on a page (and this is what Google used to recommend). You should think of your users It is important to realize that visitors are usually on the internet to find information quickly.
If you have dozens of links to resources covering one subject, consider making a new page on that subject and moving your links to that page. This allows a more user friendly way for your visitors to find what they are looking for. In general the more links you have on a page, the more organized you need to make that page. Some sites (like for …

Top 9 Benefits of Blogging for Business - 2017

SEO Recommendation for Blog

Benefits of Blogging for Business:

1. Helps to Drive traffic towards website
You add more content to your site, more pages from your domain become indexed in search engines. This improves organic search visibility and increases website traffic.

Helps to Drive Traffic towards website - SEO Leap
2. More chance to convert traffic into lead
A blog with high-quality content also helps build brand loyalty, further increasing your conversion rates.

3. Builds authority in your industry
Probability that consumers are familiar about the brand and availability of the product. Creating brand awareness is one of the key steps in promoting a product.

4. Insight into your audience
Blog analytics allow you to track readers, click-through, popular topics, shares and comments.

5. Increase Page and Domain Authority
As you build up authority in your niche, this breeds trust and familiarity.

6. Helps to target more Keywords
Having more content is the best way to rank for long-tail quer…

Types of Facebook Ad for Business growth

Generate traffic towards your website:
A most common advantage of Facebook Advertising is generating a social traffic towards website. It helps to increase brand awareness, reach target audience in and around your locality. Domain Ad
Supported Placement: Right column

·Page Post Link
Supported Placement: Right Column, Newsfeed and Mobile

Get Lead/Sale your product:
Multi-Product (Carousel)
Supported Placement: Newsfeed and Mobile
Dynamic Product Ads (DPA)
Supported Placement: Right Column, Newsfeed and Mobile.
Lead Ads
Supported Placement: Newsfeed and Mobile
Supported Placement: Newsfeed and Mobile Only
Likes & Engagement for Your Page
Page Like
Supported Placement: Right Column, Newsfeed and Mobile
Page Post Photo
Supported Placement: Right Column, Newsfeed and Mobile
Page Post Video
Supported Placement: Right Column, Newsfeed and Mobile
Page Post Text
Supported Placement: Right Column, Newsfeed and Mobile

Installs for Mobile or Desktop Apps
Mobile App
Supported Placement: Mobile

Advanced Off Page SEO Techniques of 2017

Off Page SEO is a set of Methods to increase the website ranking in Search Engine Result Page and to increase traffic towards website through Organic and Referral.

Top 15 Off-Page SEO Techniques 2017:

1. Social Networking Sites

Social media networks are a major resource for both small and big businesses that are looking to promote their brands on the Internet.

2. Blogging
A blog (a truncation of the expression weblog) is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries ("posts"). Posts are typically displayed in reverse chronological order, so that the most recent post appears first, at the top of the web page.  Source -
3. Blog Marketing
Blog marketing is any process that publicizes or advertises a website, business, brand or service via the medium of blogs.
4. Forum Marketing
Forums are a place to discuss about all, it’s nothing but conversation. Many people w…

Steps to filter multiple IP address (with a single filter) in Google Analytics

When setting up Google Analytics for a client, one of the first things I do is create an ‘Internal Traffic Filter’. For sites with low traffic volumes, it’s imperative to have the most accurate data possible – so removing internal traffic from you and your client will help.
To begin filtering out internal hits from you and your client, you will need to ensure that both parties have a Static IP address(es) that you can specifically target with a filter.
Filters can be applied at the ‘View’ Level of your individual accounts within Google Analytics. Any data or hits that are excluded by a filter cannot be recovered later, so it’s best practice to keep an unfiltered view of your data too.

Select the Property View that you wish to apply the Internal Traffic Filter to.
Filtering a Single IP Address
As an example, If all internal traffic from your agency comes from a sole IP, filtering hits from this location is relatively straight forward. Follow the steps in the diagram below to create a n…

Top Search Engine Optimization Tools helps to increase Search Engine Ranking

Ranking website in Search Engine Result page for targeted keywords as well user queries is most difficult part in Search Engine Optimization. Increase a visibility of website in SERP is the mail of goal of Search Engine Optimization Experts. SEO expert follows different tactics to generate traffic towards website through organic or referral for business enhancement. Optimizing On page factors in website to initiate the organic traffic towards website.
Search Engine Optimization Tools that increase Serach Engine Ranking of your website. Google offered some basic tools like Webmaster and google Analytics to analyse the traffic, user engagement and source of traffics, Goal, keyword planner, etc. but those raw data that confuse the normal business person.
I would like to suggest some Search Engine Optimization Tool helps to increase Search Engine Ranking:  SEMRushAuthority LabsMozYoastBuzzStreamAhrefsNinja OutreachRaven ToolsWeb CEO OnlineCognitive SEO
Related Articles : SEO Leap | SEO Upd…

Basic SEO Checklist 2017 - Update

Install Google Analytics Analytics help you gain an insight into your visitor demographics and understand your marketing better.
Add Website to Google Search Console and Bing Webmaster Tools These tools analyze many factors that affect your search traffic. It’s a must have.
Check Site Page Speed at Google PageSpeed Insights A score of around 85/100 is considered good for both mobile and desktop. Remember, if your site takes more than 2 to 4 seconds to load, your visitor will move on.
Ensure Your CMS is Equipped Make sure your Content Management System is equipped with an SEO plugin that allows you to write the title, description, image tags, h-tags (headers), and page tags. It should also allow you to format your article (bold, italics, spell-check). I suggest Yoast SEO for WordPress.
Make Your Site Responsive It should deliver a great user experience across all devices.
Check Broken Links Use Xenu’s Link Sleuth, which is a free and helpful tool.
Validate Your HTML and CSS Val…

10 SEO Traps to Avoid from Google Downrank in 2017

Knowing the latest SEO 2017 Techniques are essential to keep your website competitive into the new year. It’s a known fact that SEO is undergoing rapid change. In the past four years, the strategies used to rank better have evolved drastically. You probably already know that the Google Penguin update will come into full effect by fall 2015 and this time it is going to be in real-time. With this update, plenty of changes are forecasted in the SEO world.
You'll need to prepare yourself for avoiding the multitude of SEO moves that could get you in trouble. The following are 10 traps you should avoid in SEO 2017.
1. Link building Back in February 2015, Google’s John Mueller said that webmasters should avoid link building because it's unnatural. However, Google has recently clarified that buying, selling, or asking for links is alright as long as you don’t violate its Google Webmaster Guidelines. Therefore, it would be best to review your current link building approach to ensure that …

What is Twitter Card and its Types

What is Twitter Card?
Twitter card is a set of Meta Tag that enables any website to rich object and it use to drive qualified traffic to website. When you share your website URL in twitter, a Twitter card pull content from the meta tags of Twitter card and expose in stylish.
Usage of Twitter Card:
Drive Traffic from Twitter.Increase More Viability on Twitter.Increase Followers engagement.Brand image promotionGet Impressive visual from Twitter card.Help to get more followers.

Types of Twitter Cards
Summary CardSummary Card With Large ImageApp CardPlayer CardLead Generation Card
Related Articles : SEO Leap | SEO Update 2017 | Off Page SEO 2017 | On Page SEO | Upcoming SEO Update 2017 | SEO Tutorial 2017 | SEO News

How to Change Google Crawl Rate ?

Google allows you to adjust the crawl rate, but you cannot specify different crawl rates for sections of your site such as specific folders or sub-directories. For example, you can specify a custom crawl rate for and, but you cannot specify a custom crawl rate for
Changing Google's crawl rate only changes the speed of Googlebot's requests during the crawl process. It does not have any effect on how often Google crawls your site or how deeply the URL structure is crawled. To change Google's crawl rate on your website:

Step to Change Google Crawl Rate:
Log into Google Webmaster Tools.If you have not already done so, add your site to Google Webmaster Tools.On the Webmaster Tools home page, click on the site for which you'd like to adjust the crawl rate.Click on the gear icon in the upper-right corner of the page, and select Site Settings from the drop-down menu.In the Crawl rat…

How to Create a Rich Snippet for Organization

What is Rich Snippet ?
Snippets—the few lines of text that appear under every search result—are designed to give users a sense for what's on the page and why it's relevant to their query. If Google understands the content on your pages, we can create rich snippets—detailed information intended to help users with specific queries.

What is Schema Structure Data ?

Schema is a type of microdata that helps the search engine to parse and interpret the data from the webpage. It used to provide the richer search results for a relevant query. Create a Rich Snippet for Organization:Step1: Copy the below code and Paste in Notepad <script> {   "@context": "",   "@type": "Organization",   "name": "",   "address": {     "@type": "PostalAddress",     "streetAddress": "",     "addressLocality": "",     "addressRegion": "", …

How to write a Facebook Open Graph for Article

Open Graph Protocol is a protocol which used to enhance the webpage information in a social media.  It helps to fetch the webpage data and display in social media with rich graph. The Open Graph protocol was originally created by Facebook, and is used to assign properties (title, url, image etc) to your object.
Related Articles : SEO Leap | SEO Update 2017 | Off Page SEO 2017 | On Page SEO | Upcoming SEO Update 2017 | SEO Tutorial 2017 | SEO News Step to Create a Open Graph code for Article:Step1: Copy the Code and paste in Notepad.
<meta property="og:type" content="article"> <meta property="og:title" content=""> <meta property="og:site_name" content=""> <meta property="og:url" content=""> <meta property="og:image" content=""> <meta property="article:published_time" content=""> <meta property="article:author" content=&…

Top 15 On Page SEO Techniques 2017 to Rank in First Page

A set of Top 15 On Page activities for beginners to optimize their website as SEO Friendly. On Page Techniques helps to improve the website ranking in search results and drive traffic towards website. Google crawler fetches the whole website content to index the website for user search query. In order to fetch the website efficiently by search engine bots, the On page activities are required.

Related Articles : SEO Leap | SEO Update 2017 | Off Page SEO 2017 | On Page SEO | Upcoming SEO Update 2017 | SEO Tutorial 2017 | SEO News
Top 15 On Page SEO Techniques 2017 to Rank in First Page:Place Keywords In TitleAdd Keywords In Meta DescriptionMark Title With H1 And H2 TagsUse Image To Enhance The PostAdd Structure DataDrop Keyword In First 100 Words.Seo Friendly URLResponsive DesignAdd Some Outbound LinksIncrease Internal LinksHigh Speed Loading SiteLong Tail KeywordsInclude Social Sharing ButtonsUse Quality ContentAvoid Short Content

What is Duplicate Content

What is Duplicate Content?
Duplicate content means a content that present in a website more than one webpage, that can be either extract match or appreciably similar.  If a webpage of a website contain duplicate content, it is difficult for search engine to choose relevant webpage for a search query.

Top 5 Tips to increase Returning Visitor to website?

Once a visitor come into a website, then it would be a time to do further steps to keep them coming back. 
Related Articles : SEO Leap | SEO Update 2017 | Off Page SEO 2017 | On Page SEO | Upcoming SEO Update 2017 | SEO Tutorial 2017 | SEO News Top 5 Tips to increase Returning Visitor to website:
1 - Post attractive article to make a visitors to come back again.
2-  Notify them regards Update made in website.
3- User Friendly website design.
4- Make them to subscribe from your website.
5- Create brand awareness.

Proven 9 Tips to Increase Organic Traffic/Visitors

Increasing a website traffic through organic is always a challenging task for New website. Search Engine Optimization (SEO) helps to increase a traffic organically and also increase a page authority.

Proven 9 Tips to Increase organic traffic/visitors: 1.    Optimise the website user friendly as well Search engine friendly

2.    Enable Blog setup in website
         •    Implement a blog in website to post an article about the product or services of business.

3.    Make regular update in blog
         •    Post an article which covers the services or products.

4.    Use Long Tail keywords to wider the opportunity
         •    Long tail keywords are longer and a set of specific phrases that visitors are more likely to use.

5.    Optimize Meta Title, Meta Description
         •    Meta tags are used to provide information about the website to search engine.

6.    Increase the count of Internal Links
         •    Internal link is a hyperlink that points from one page to another page i…